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AIDA - A personal AI assistant for entrepreneurs and managers

Puhebotti serves a company's customers. AIDA serves the entrepreneur. Maatti Labs Oy's new sihteeri.ai service is a personal AI assistant that helps managers and entrepreneurs run their day more efficiently.

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Entrepreneurs and managers run several races at once. Customer service, sales, admin, hiring, and somewhere in there they're supposed to find time for strategic work too. A personal secretary would help, but few small or mid-sized companies hire one. AIDA changes that.

What is AIDA?

AIDA is a personal AI assistant for your phone, available at sihteeri.ai. Like Puhebotti, AIDA answers calls with AI. But the technology and audience are different: AIDA is built for entrepreneurs and managers as a personal assistant, not for a company's customer service.

AIDA works like your own personal secretary: it answers calls, handles communication, and helps run your day so you have more time for what matters.

Same idea, different purpose

Puhebotti is built for a company's customer service: when a customer calls and nobody can pick up, Puhebotti takes the call and delivers a summary. The end user of the service is the company's customer.

AIDA serves the entrepreneur directly. It's a completely separate product built on different technology: an AI phone service from the same family, but aimed at a manager's or entrepreneur's personal use. Both answer calls intelligently, but from a different angle and for a different need.

Finnish AI for Finnish entrepreneurs

AIDA was built by the Finnish company Maatti Labs Oy, the same team behind Puhebotti.fi. The shared philosophy is clear: AI should make a Finnish entrepreneur's everyday life easier in concrete ways, not remain a distant tech experiment.

Learn more about AIDA at sihteeri.ai.

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